Our frames have a story to tell that comes from afar. Wear them, tune in and let yourself be overwhelmed by the Mad style. The Mad in Italy project was born in 2010 with an ambitious goal: to combine the knowledge handed down from hand to hand, the research and selection of materials, with the preciousness of a innovative style, giving shape to an important legacy that can be found in our frames and in the Mad in Italy valuable elements, that is to say the creative instinct of small artisans, the nourishment and soul of the Made in Italy.